MinUTo (Mind Us Together)

Web & Interaction

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Visual identity

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Game design

For

University of Bologna

University of Bologna (Department of Economics and Psychology Department) asked us to create a web app capable of collecting data, telling the principles of conscious parenting through short interactions and building gamification dynamics that would make using the app easy. , useful and engaging.

INPUT

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OUTPUT

We have structured the information and research materials thanks to a constructive and open dialogue with both Departments. The goal was to provide a simplified UX / UI, with a clear division in the interface between the training / information spaces and those dedicated to data entry. We created visual identity, illustrations, micro animations and UI movements to create a mobile first app that, thanks to responsiveness, was also usable from desktop. In the app there are numerous interactive experiences, an interactive story about the recognition of emotions and video tutorials in motion graphics that guide the use of the questionnaires.
click here to see the online project
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Web & Interaction
Great attention was paid to responsiveness and multi-browser, multi-platform usability. The interactive mechanisms communicate with the app to communicate the completion and results of the small tests. The system integrates the insertion of scheduled questionnaires, the progressive release of content and visual feedback, achievements that communicate the completion of information experiences.
Visual identity
We decided on color palettes and fonts to guarantee a welcoming and engaging experience for families. The illustrations accompany the user in an engaging experience with listening moments and active interactions designed with researchers to accompany the parent in the process of recognition and knowledge of conscious parenting.
Game design
All the interactive contents of the app are in html5 and javascript. "What a Day Zazà" is one of the most complex contents, it guides children in the recognition of emotions.
Web & Interaction
Great attention was paid to responsiveness and multi-browser, multi-platform usability. The interactive mechanisms communicate with the app to communicate the completion and results of the small tests. The system integrates the insertion of scheduled questionnaires, the progressive release of content and visual feedback, achievements that communicate the completion of information experiences.
Visual identity
We decided on color palettes and fonts to guarantee a welcoming and engaging experience for families. The illustrations accompany the user in an engaging experience with listening moments and active interactions designed with researchers to accompany the parent in the process of recognition and knowledge of conscious parenting.
Game design
All the interactive contents of the app are in html5 and javascript. "What a Day Zazà" is one of the most complex contents, it guides children in the recognition of emotions.
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MinUTo (Mind Us Together)